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India’s running boom has Nike, Asics sprinting for the next $10 billion

Economic Times Retail RSS·30 Oct 2026
India’s running boom has Nike, Asics sprinting for the next $10 billion

Nike has introduced the Vegam Run, its first running shoe tailored for the Indian market. Priced at Rs 3,795, it aims to attract more consumers during a time of increasing running participation. As…

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